E-learning
Interactive E-learning Modules
Designed and developed interactive courses using Articulate 360 (Storyline & Rise).
StorylineRiseInstructional Design
Portfolio & Career
Work & Experience
Real roles, real projects and measurable results — grouped by the companies and clients I've worked with.
SEO
Search visibility for business websites, local brands and e-commerce.
On-Page SEO
Keyword research, meta tags, headings, content optimization and internal linking.
Off-Page SEO
Link building, citations, brand mentions and authority growth.
Local SEO
Google Business Profile, local citations, reviews and map rankings.
Technical SEO
Site speed, indexing, crawl errors, schema and Search Console fixes.
SemrushAhrefsUbersuggestKeyword RevealerGoogle Search ConsoleGA4WordPressElementor
AI Marketing
Using AI to plan, create and optimize marketing faster.
AI Content & Copy
Ad copy, social posts, blog drafts and scripts with ChatGPT and other AI tools.
AI Creative
AI-assisted visuals and design variations for campaigns and testing.
AI for SEO
Keyword clustering, content briefs and on-page optimization with AI.
AI Automation
Automated reporting, workflows and campaign insights.
ChatGPTGeminiCanva AIClaude
Zabai Bangladesh
Digital Marketing Officer & E-Learning Developer
Digital marketing, communication and e-learning for NGO, INGO, education and development-sector projects.
- Lead digital marketing for NGO, INGO, education and development projects
- Manage communication, audience engagement and brand visibility
- Monitor website and social performance with analytics
- Collaborate with project teams, designers and stakeholders
E-learning
MHU Project — Mental Health Course
Developing a mental health e-learning course for the MHU Project in Norway.
Mental HealthNorwayArticulate 360
Development Sector
UNICEF Passport to Earning
Contributed to the Passport to Earning initiative and other international development-focused projects.
UNICEFContentCommunication
UI/UX Design
SCORE Project UI
Created the user interface for the SCORE Project (Helvetas Myanmar).
UI DesignFigmaHelvetas
Training
LMS Training of Trainers
Managed the LMS and conducted Training of Trainers (ToT) sessions for partner teams.
LMSToTFacilitation
Digital Marketing
Content Strategy & Social Media
Led content strategy, audience engagement, photography and performance monitoring across online channels.
Social MediaAnalyticsPhotography
Pickaboo.com
Sr. Executive Marketing
Performance marketing for an e-commerce platform selling electronics and home appliances.
- Campaign planning, Meta Ads and audience targeting
- Monitor CTR, CPC, CPA, conversion rate and ROAS
- Market visits to study customer behavior and competitors
Performance Marketing
Sales-Driven Meta Campaigns
Planned and optimized Meta Ads for electronics and home appliances, tracking CTR, CPC, CPA, conversion rate and ROAS.
Meta AdsROASAudience Targeting
Research
Market Visits & Customer Insights
Observed live customer behavior and competitor activity on the ground, then fed the insights back into campaigns.
Market ResearchCompetitor Analysis
Planner Bangladesh
Digital Marketing Consultant (Part-Time)
Digital marketing strategy and execution for multiple clients, including ISP and SME businesses.
- Develop marketing strategies for multiple client businesses
- Manage social media campaigns and audience growth
- Market research, competitor benchmarking and reporting
- On-page, off-page, local and technical SEO for client websites
Strategy
Multi-Client Growth Strategies
Developed and implemented digital marketing strategies for ISP and SME client businesses.
StrategyISPSME
Reporting
Performance Analysis & Reporting
Market research, competitor benchmarking and strategic reports with growth recommendations.
AnalyticsBenchmarkingReports
Website
↗planner.com.bd
Built and maintain the company website on WordPress.
WordPressElementor
Kaaruj Bangladesh
Digital Marketing Associate
Social media, Facebook advertising and website content for an e-commerce business.
- Managed Facebook advertising and social media marketing
- Conducted audience analysis and competitor research
- Worked with creative and sales teams on campaigns
Paid Social
Facebook Ad Campaigns
Ran promotional campaigns and optimized creatives based on engagement and sales metrics.
Facebook AdsCreative Testing
Content
Website, Social & YouTube
Managed the website, e-commerce platform, social media and YouTube channel.
E-commerceYouTubeContent
Photography
Product Photography & Presentations
Shot product photography and produced presentations with the creative and sales teams.
PhotographyPresentations
★
Freelance & Other Brands
Web Design · Social Media · Facebook Ads
WordPress websites and social media management for local businesses, including JMC Shopping.
- Built WordPress websites for local businesses
- On-page, local and technical SEO for client sites
- Managed multiple client Facebook pages and ad campaigns
WordPress
↗artnfix.com
Business website built on WordPress.
WordPress
WordPress
↗banikadvisory.com
Advisory firm website built on WordPress.
WordPress
WordPress
↗devconassociates.com
Company website built on WordPress.
WordPress
WordPress
↗mycellgallery.com
E-commerce website built on WordPress.
WordPressE-commerce
Social Media
JMC Shopping & Local Pages
Managed client pages, created content and ran ad campaigns to grow sales and brand awareness.
Facebook AdsContent
UI/UX
↗Dribbble Portfolio
UI/UX design explorations and shots.
UI/UXFigma